Fabric AI

Be the Chief Story Architect

Between Fabric's industry-first AI and Gemini, you don't need a small army to code and tag the study assets.

Gemini

Gemini is your superpower

With Gemini embedded in every study dashboard, use presets like Exec Summary, or the open prompt field, to answer any question you or your stakeholders have.

The Ask Gemini panel open beside a Fabric study dashboard, with Exec Summary, Preferred Concept and Outliers presets and an open prompt field

How Fabric AI works

Fabric AI is the needle without the haystack

01Analysis

Cut analysis time by up to 90%

Skip hours of manual review. Fabric's industry-first AI surfaces the most common emotions and mentions across every response.

Insights panel with a mentions chart and a column of linked video quotes

02Verbatims

Instantly find high-impact verbatims for a debrief

Emotions and mentions in the Response Summary link straight to the quote and the exact timestamp in the video where they appear.

03Data dive

Sort by emotions and mentions

Want to go deeper? Drill down to see counts of mentions and the emotions associated with each one.

Transcript view of a study, with each participant's answers written out under every question

04Transcripts

Catch every nuance with human transcripts

Switch from the video matrix to human transcripts and browse for keywords in seconds.

Request a demo

See Fabric in action. Request a demo today.

Learn more about how Fabric:

Helps you understand the emotions of your consumers through video surveys
Gives you an easy-to-view video matrix
Helps you recruit for even the narrowest of audiences
Reduces manual analysis using industry-first AI
Provides human transcripts so you catch all the details